8 questions to ask your cold email agency

before hiring a lemon..

Here are 8 key questions you should ask before hiring a cold email agency:

1. What's your tech stack? (I use Apollo for contacts, Sendgrid for sending, and Persana's AI)

2. Can you share examples of your copy? (Here’s my swipe file)

3. Do you truly understand my customer's pain points?

4. Can you provide examples of product-market fit you've achieved for past clients?

5. How do you ensure your emails stay out of spam?

6. If some campaigns perform well, how do you scale them?

7. Are you experienced in sending AI-driven emails tailored to each recipient?

8. Do you have case studies or payment plans to share?

I'd be happy to dive into these questions on a call :)